Inside ‘Bluey’s World’: How a Cute Aussie Puppy Became an Estimated $2B Juggernaut
The brand has spawned immersive experiences, books, podcasts, toys, albums, clothing, homeware, themed hotel rooms, Facebook groups and a mobile game and has made fans out of adults and kids alike: "This is the greatest show ever."
Hasnain says:
““It’s taught me more about parenting than any books I’ve read or professionals whose brains I’ve picked,” notes Hilton, who was inspired by Bluey when endeavoring to make Daddy: Live in Concert (out on April 8) entertaining, educational and fun for parents. “Their patience, rules, engagement, love and faults make me think it’s a show for parents masking as a show for kids. It’s reminded me many times what an incredible time in both my life and my kids’ life this is.””
Posted on 2025-03-23T02:03:04+0000