New Medium, New Rules: Video Advertising in the Mobile Age
Today, television is still a powerful medium where great creative work takes place. But now, it's in direct competition with mobile, a medium defined by the fact that beyond every household, every person has a screen, on their person, at all times.
Hasnain says:
The numbers in the graph stood out. interesting piece.
Posted on 2017-06-09T19:22:02+0000