Gamasutra: Ramin Shokrizade's Blog - The Top F2P Monetization Tricks
Finally, I would like to relay that King.com feels that their use of data in their game is for the purpose of "optimizing fun", not profits...�
Hasnain says:
"Research has shown that putting even one intermediate currency between the consumer and real money, such as a “game gem” (premium currency), makes the consumer much less adept at assessing the value of the transaction. Additional intermediary objects, what I call “layering”, makes it even harder for the brain to accurately assess the situation, especially if there is some additional stress applied."
Just reading that leaves a sour taste in my mouth.
Posted on 2014-03-06T01:02:15+0000